Snapchat puts some money behind shopping app Spring, a prelude to buy clothes in a snap?

For a photo and short video messaging platform, Snapchat has done a remarkable job at diversifying the medium while still remaining faithful to its roots of sharing media in a self-deleting fashion.

Through its Discover portal, Snapchat delivers content from a variety of providers from CNN, to Yahoo!. It has also partnered with Square to create Snapcash, which allows you to process payments or send money to friends using the app.

That arrangement may also play a role in helping Snapchat be a vehicle for buying goods. It is being reported that Snapchat has invested in the popular shopping ...

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